West Aussie riders for #mentalhealth – February Update

Black Dog Ride Newsletter

February Update

Header Hi Tony

This newsletter started out as a January Update but I’ve been delaying it week after week so I could include confirmation of some exciting developments which I can now share with you. Take 10 minutes out of your busy day, grab a cuppa and let me bring you the latest news from BDR.

Lifeline – a new partnership

Header BDR’s primary mission since my inaugural solo Ride aound Australia on 2009 has been to raise awareness of depression. By virtue of having lost my Mother and a dear friend to suicide, the Rides have also had a strong emphasis on suicide prevention. It therefore seemed a natural progression for BDR to form a partnership with Lifeline for the new National 1 Day Ride which will take place in April.

Lifeline connects people with care by providing services in Suicide Prevention, Crisis Support and Mental Health Support. If you or someone you know is at risk of suicide seek immediate help. Call 13 11 14 for 24hr Crisis Support.

I am very proud that BDR now supports and is supported by two wonderful organisations. The Black Dog Institute, our patner for the third year on the Ride to the Red Centre and Lifeline, new partners for the new National 1 Day Ride.

National 1 Day Ride and a WORLD RECORD

Header I received a fantasic response to my request in the December Newsletter for State coordinators to help bring together this exciting new April BDR. We can now announce Registrations are open for One Day Rides in NSW, ACT, VIC, TAS and WA. All except TAS will take place on Sunday 29 April. The Tasmanian leg is on Sunday 22 and because it’s a week earlier than the others Tasmania will be the inaugural WORLD RECORD holders for the most “Black Dogs on Motorbikes”. The competition will be fierce the following week to see which State or Territory can wrestle the title from the Apple Isle. More details and Registration forms can be found here.

You can help promote the Ride by downloading a flyer for your State or Territory here and sending it to a friend. WA NSW ACT VIC TAS

The purchase of the Winston black dogs for our WORLD RECORD attempt was made possible by Luke Berry from NextHotSpot . Thanks Luke.

Ride to the Red Centre

Header During the past 2 years our Ride to the Red Centre has raised $240,000 for the Black Dog Institute which has helped fund a national 3 year plan to roll out their community and professional education programs. So this means the money which was raised through the community goes back in to the community. Keep up the great work BDI and I guess BDR can give itself a pat on the back for helping to make this happen.

This year, on Saturday August 18, riders from every State and Territory will set out on the third Ride to the Red Centre which is shaping up to be the biggest and best yet. In an exciting development, talks have begun with two TV Networks who are interested in being involved with our awesome Ride.

We hope to open Registrations late March or early April.

Sponsorship Opportunity

Header A ground floor opportunity is available for a business or corporation to align itself with Black Dog Ride and become part of something which is really making a difference to the mental health of our nation. Naming Rights or Sponsorship Packages can be negotiated for either the new BDR National 1 Day Ride, the BDR to the Red Centre or both events. Some of the benefits to your business in forming a partnership with Black Dog Ride are:

i. increase brand awareness

ii. achieve brand association with Black Dog Ride and its Key Values

iii. reach an engaged target audience

iv. make a difference in the community

v. fulfil social responsibility

vi. increase number of brand ambassadors

For more details please contact Steve Andrews steve@blackdogride.com.au or m.0408 868 500.

Any time, any place, any person.

Header A couple of weeks ago, here in WA a family friend lost his darling wife to suicide following a battle with depression. He has quite a high profile and the tragedy was covered extensively but compassionately in the media. Thousands of kilometres away in remote Coober Pedy S.A., a town which has a special connection with our Black Dog Ride to the Red Centre, a community was trying to come to terms with the sudden and tragic loss of “a great bloke”. Margaret Mackay, Editor of the Coober Pedy Times contacted me to inform me of Dave’s passing and expressed the difficulty she was experiencing trying to come to terms with the emotions she and other members of the tightly knit community were feeling. Here is the article Margaret wrote after saying her last goodbyes.” Download the newspaper {pdf} and find the article about Dave’s passing on page 3 along with excerpts from a letter I sent to Margaret.

Depression and suicide do not discriminate at any level. It can be any time, any place and any person.

Black Dog Ride PO Box 524, Claremont 6910, Western Australia.

steve | Twitter | Facebook



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